Utility Trailer Manufacturing Steers New Direction with Matt Gerstenslager's Bold Appointment

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Illustration for Utility Trailer Manufacturing Steers New Direction with Matt Gerstenslager's Bold Appointment

A New Navigator at the Helm

Picture this: You’re on a cross-country road trip, but you’ve just realized you missed the crucial turn-off on Route 66. Panic sets in until your GPS reroutes, shaving an hour off your detour. Think of Matt Gerstenslager as Utility Trailer Manufacturing Company’s new GPS—recalibrating, redirecting, and refining their path to ensure they stay ahead in the fast lane of the trailer industry.

Matt joins the ranks of Utility Trailer with a bag full of tricks earned from his stellar seven-year stint at Hendrickson International. If industry experience were a currency, Matt would be the nouveau riche. He has donned multiple hats ranging from sales to marketing management and recently sported the Director of Marketing cap for Hendrickson's suspension products. This is like finding the Swiss Army Knife of talent, ready to carve out new dealer development opportunities and bolster regional sales support in the east.

Why Matt? And Why Now?

Never underestimate the power of timing in business. Just as a fine wine needs aging, a company needs precise moments to bring out their finest. The recent appointment of Gerstenslager coincides with Utility’s strategic expansion and an enhanced focus on service.

Here’s what Matt brings to the table:

  • Technical Know-How: With his comprehensive understanding of trailer suspensions, Matt’s expertise will keep Utility’s trailers running smoother than a barista’s favorite single-origin espresso.
  • Sales Savvy: Sales isn’t just about numbers; it’s about relationships. Matt’s knack for connecting with clients will make prospects feel like they’re catching up with an old friend.
  • Industry Insight: Knowing the competitive landscape is key to effective strategy. Matt’s industry knowledge is akin to having a map in a treasure hunt.

The Man Behind the Role

Utility Trailer’s Chief of Sales, Mark Glasgow, couldn't have been more thrilled. “Many of us know Matt and we welcome his technical and sales experience, and knowledge of our industry and the competitive landscape,” he effused. If Mark’s excitement were a petrol tank, it’d be on full and then some. “His experience and understanding of our products will prove invaluable in providing excellent service to our dealers and widening our reach to underserved areas.”

So, What’s the Game Plan?

Utility isn't just playing in the minor leagues; they’re aiming for the World Series of trailer manufacturing.

  1. Develop New Dealers: The quest for new frontiers never ends. Matt will be essential in exploring and establishing new dealer partnerships. Think of it as Lewis and Clark, but with trailers.
  2. Boost Regional Sales Support: Focusing initially on the eastern U.S., this is Matt’s home turf. In this scenario, he’s the hometown hero coming back to lead the team to victory.

Utility Trailer: The Legacy Continues

As America’s oldest privately owned, family-operated trailer manufacturer, Utility has been around longer than sliced bread—quite literally. Founded in 1914, Utility designs and manufactures dry freight vans, flatbeds, refrigerated vans, and even aerodynamic technologies. If there was a trailer version of a Swiss watch, Utility would be it.

Their product line is produced across six state-of-the-art facilities scattered across North America. Whether it's the 3000R® multi-temp refrigerated trailers manufactured in the Virginia, Utah, and Mexican plants, or the 4000D-X Composite® dry vans assembled in Arkansas, Utility takes pride in being the master craftsmen of the trailer world.

What Does This Mean for You and Me?

We’re all players in this grand automotive theater, and the addition of Matt Gerstenslager only makes the plot twist juicier. For dealers, this means more tailored support and unprecedented growth opportunities. For the everyday Joe or Jane, it translates to better, more reliable trailers on the road, ensuring the goods you rely on get from Point A to Point B without a hiccup.

A Few Fun Facts to Keep in Mind:

  • Dealer Network: With a sprawling network of nearly 130 locations throughout the U.S., Canada, Mexico, and South America, Utility operates like the Walmart of the trailer world.
  • Specialty Products: Utility is also the exclusive distributor of Cargobull North America TRU products and telematics. It's like having the coolest gadgets on the block.

Wrapping It Up Like a Christmas Present

In the high-speed, ever-evolving world of trailer manufacturing, bringing on a powerhouse like Matt Gerstenslager is akin to adding a turbocharger to a family sedan. We can't help but tip our hats (or hard hats, in this context) to Utility Trailer Manufacturing Company for recognizing and seizing this golden opportunity.

This hire is more than just filling a role; it's about vision, growth, and unyielding commitment to service excellence. As Matt takes the wheel, we’re buckling up for an exciting ride. Stay tuned, because this journey is bound to be one for the books—or at least, one for a really good blog.

So, What’s Next?

  • Watch for Announcements: Pay attention to upcoming Utility Trailer news for more exciting updates.
  • Keep an Eye on Product Evolution: With Matt onboard, expect innovations and new dealer dynamics that might just transform the entire landscape.

When it comes to making waves in the trailer industry, Utility Trailer isn’t just paddling—they’re cruising full steam ahead. And with Matt Gerstenslager in tow, smooth sailing isn’t just a possibility; it’s a guarantee.

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